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Top reasons to choose this course

• Graduate ready to take on a wide variety of roles across the media industry, from PR to production, marketing to presenting.

• The subject matter is a fascinating and ever-evolving mix – you will examine how the media industry in detail, investigating social, cultural, economic, political and technological changes.

• Excellent work placements organised by our dedicated placements team.

• Opportunities to work on live industry projects.

• Choose from option modules in areas such as branding, journalism, public relations and sustainability enabling you to tailor your degree to your specific career ambitions.

• 91¿ì»îÁÖ is a fast-growing creative media hub and home to a thriving cultural scene.

• The course team are experts in their field who are passionate about sharing their knowledge with a new generation of media and music professionals.

• Develop valuable transferable skills including practical media skills, critical thinking and writing, independent research and analysis and excellent presentation, written and oral communication skills.

Year 1 

This year lays the foundations for your study, introducing ways of understanding and theorising the media and the social, cultural, economic, political and technological changes associated with their development. 

Modules

Core modules

• Producing and Consuming Digital Media

  This module explores your critical understanding of consuming and producing social media in  personal and professional settings.

• Media and Popular Culture

  This module will introduce you to the concept of popular culture through the perspectives of media studies. You will critically engage with, explore and critique a range of popular cultural forms and practices. You will explore a range of current as well as historical examples of film, TV, music, and online popular culture through analysis of both the conditions of production - the entertainment industry - and audiences’ engagement with these texts.

• Critical Approaches to Media 1

  This module will introduce you to a range of critical academic approaches to media. It tackles the most cutting-edge topics in media studies and introduces canonical approaches used in their analysis. An introduction to these approaches will enable you to understand the workings of media audiences, industries and texts. The module will focus on media experiences that are relevant to your everyday life, ensuring that as well as academic development, the module will give you the tools to analyse your own engagement with, and consumption of, the media.

• Critical Approaches to Media 2

  This module introduces key media studies theories and concepts and applies them to the analysis of real-world issues. You will develop skills and techniques to critique media representations, showing the importance of media analysis in everyday life. By analysing media technologies, you will engage with the most innovative media content, forms and practices of the day. By questioning mediation, the module will bring to life the role of media in society and enable you to critique the media in terms of culture, politics, innovation and environment.

Options*

• Video Production 1

  This module will equip you with the essential skills and practical experience required to create short-form non-fictional audio-visual content, suitable in form to contemporary web-based - as well as more traditional - delivery platforms and audiences. It covers all three stages of video production: pre-production research and planning, production and post-production, including editing. It will introduce the fundamentals of video and sound-recording techniques as well as give you the skills required for successfully engaging with contributors/participants.

• Photographic Practice 1

  In this module you will explore the role and use of photography in visual media. You will engage with various aspects of the language and production of promotional and editorial photography. You will respond to set briefs and create your own website that includes an online portfolio as well as learn the core skills in which to consider, articulate and document reflections on your practice.

• Understanding Audiences: Theory and Context

  In this module you will examine the role and characteristics of media consumption in the C21st and the relationship that exists between audiences, texts and technologies of production, distribution and reception. You will encounter a range of theories and research methods through study of a range of real-world media organisations and their respective audiences, and as a practical exercise, will design a cross-media campaign for a targeted audience demographic.

• Film, Language and History

  This module introduces how  the formal language of cinema (cinematography, editing, sound, shot composition, etc.) contributes to establishing a film’s narrative. You'll explore the history of mainstream Western cinema, through reference to the key technical, institutional and economic developments of the medium.

• Community Media for Social Action – Decolonising Media

  Tools, spaces and processes of community communications form the basis of inquiry into community media and social action. You will engage with theories of empowerment and voice as well as engaging in introductory practices of community media for social action. Your outputs from the practice component will be presented in class before being archived on the student learning space. You will also learn to reflect critically on your experiences and the processes of contextualised content generation through online communicative learning.

*Option modules are indicative and may change, depending on timetabling and staff availability.

Making sure that what you learn with us is relevant, up to date and what employers are looking for is our priority, so courses are reviewed and enhanced on an ongoing basis. When you have applied to us, you’ll be told about any new developments through .

Jasmin Boorman, Media Studies BA(Hons) student, talks about why she chose her course at 91¿ì»îÁÖ and the modules that have helped her find her niche in TV production.

Year 2 

In year 2 you will focus on an industry placement and research methods and methodology. The industry placement will give you invaluable insight into how media works in the real world and the opportunity to relate this practice to the theory you have been studying.

Familiarity with research methods and methodology will equip you with the knowledge and skills to execute independent research as part of your final-year studies. 

Modules

• Social Media for Activist and Community Groups
• Research Methods and Methodology
• Visual Media Culture
• Media Placement

Options*

• Video Production 2
• Community Radio – Empowering Voices for Inclusion
• Specialist Portfolio
• Media Ethics and Professional Practice
• Photographic Practice 2
• Brands and Public Relations
• Film Studies
• Genre and Narrative

*Option modules are indicative and may change, depending on timetabling and staff availability.

Final year

In your final year of your Media Studies degree you will produce a dissertation or production-based dissertation, under the guidance of an experienced supervisor. You will research this major project independently, giving you the opportunity to demonstrate your ability to draw together the knowledge you have gained over the course in a sustained piece of writing or the production of an artefact and critical reflection.

Modules

• Dissertation
• Global Challenges
• Politics and Political Communication 

Options*

• Television Production
• Media Law and Policy
• Digital Media Marketing and Innovation
• Sustainability and Innovation in Digital Culture
• Screening the Unreal: Science Fiction, Horror, Fantasy
• Deconstructing the Nation: Empire and Race in the Twenty-first Century
• Critical Approaches to the Videogame
• Communication for Decolonised and Sustainable Development

*Option modules are indicative and may change, depending on timetabling and staff availability.

Final year work by Willis Annison – five amateur dancers worked in partnership with Willis to produce images that counteract homogenising representations of emotions.

Placements 

During the second year of study you will undertake a professional work placement in a media-related organisation. Placements are usually unpaid. You will receive guidance to help you focus your search from a dedicated placement team who will support you with writing your CV and cover letter, making online applications, setting up a portfolio and managing your online presence.

Placements are usually around four weeks and are academically assessed. Your degree award will reflect your industry experience.

Our media studies degree students have been on placement with organisations including:

• Ricochet
• Creative Assembly
• BBC Good Food and Olive Magazine
• Absolute Radio
• 91¿ì»îÁÖ and Hove Green Party
• Lowkey Films
• Drop4Drop
• Integrity Music Europe
• YDN Radio
• Life Water
• Electric Square
• ITV Potato
• Renewable World
• Deluxe
• ILOVEDUST
• Bauer Media
• 91¿ì»îÁÖ Dome
• 91¿ì»îÁÖ Fringe.

Hear from a placement student

Holly spent her four week placement at EspressoTV, an international documentary distribution company:

"As it was a very small company, I was trusted with a lot of responsibility and this really helped me see how this part of the media industry works. I would advise anyone searching for a placement to open their minds to smaller local media companies and not just the larger ones in London because smaller companies often use the help you are offering them to the full and you have a higher chance of getting really stuck in with the work you are doing.

"It is a very scary thing to embark upon, but you have to remember that you are not alone in this experience, so use the help from the university and your classmates as much as you can. I am so happy that I completed the four week placement and it really is one of the most valuable experiences I have had in my educational life thus far."

Holly Smith Media Studies BA(Hons)

Facilities 

• Digital and analogue stills equipment, including DSLRs and a range of lenses plus an offsite darkroom
• Video recording equipment, from Canon DSLRs to Blackmagic cameras, in a dedicated TV studio
• Audio recording kit and facilities, including bookable sound/radio booths
• Dedicated video editing suites including Mac and PC computers with specialist software.

Meet the team

Dr Theodore Koulouris, course leader

"There's no theory without practice, and no practice without theory"

Theodore Koulouris leads the Media Studies degree programme. He teaches across the undergraduate and postgraduate curriculum, specialising in media and literary theory, media ethics, the politics of mourning, political communication, and national and European politics. His teaching benefits from his ability to link theory with practice by continuously highlighting to students the relevance and urgency of media studies to developments in the arts, politics, the economy and, in general, to contemporary culture. An internationally known specialist in the work of Virginia Woolf and the Bloomsbury Group, his overall output addresses the reception of the classics in post-1850s British culture, feminism and feminist activism in the digital era, and the intersections of classical literature and contemporary politics. Since 2012, he has been twice nominated by his students for the Excellence in Facilitating and Empowering Learning Award.

Read .

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Summer shows 2024

Course fees

Fee information for this course for 2025 entry will be updated here no later than December 2024.

The fees listed here are for the first year of full-time study if you start your course in the academic year 2024–25.

You will pay fees for each year of your course. Some fees may increase each year.

UK undergraduate and some postgraduate fees are regulated by the UK government and increases will not be more than the maximum amount allowed. Course fees that are not regulated may increase each year by up to 5% or RPI (whichever is higher).

If you are studying part-time your fee will usually be calculated based on the number of modules that you take.

Find out more

• 91¿ì»îÁÖ Boost – cost of living help for our new undergrad students. Find out about how we can help with your study, accommodation or travel costs and more...
• Fees, bursaries, scholarships and government funding info for UK and international undergraduate students
• Student finance and budgeting while studying
• Read our student contract and (pdf) for more on University of 91¿ì»îÁÖ tuition fees.

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